YAYOI is a JAPANESE TEISHOKU RESTAURANT. We serve “TEISHOKU” which includes a good balance of steamed rice (Japanese’s staple food), miso soup, main dish, side dish and other items on a tray. YAYOI will pass down Japan’s delicious food to the future and spread it to the world

1886

Since

600

> Total Stores Worldwide

40000

Tonnes of Rice Consumed Annually

Roots of Yayoi

In 1886, Tamijiro Shioi, the great-grandfather of Tatsuo Shioi (the current President and Representative Director of Plenus Company Limited), started a western food restaurant called “Yayoiken” in Kayaba-cho, Nihonbashi, Tokyo. It was the turbulent times when whole country was geared toward modernization. While adopting western system, industries and technologies one after another, Japanese government considered adopting western food culture was an important diplomatic strategy in order to cross swords with Western great powers as equals and tried to instill western cuisine. French cuisine became the official meal at the imperial court and subsequently western cooking style became woven into Japanese food culture.
Hotels that were used as the state guesthouse and western food restaurants that were the salon among intellectuals played a major role in the process. Western cuisine first became accustomed among the upper-class.